Etikett: Sales Strategies
-
EU Recession Risks in 2025: What Foreign Companies Should Know Before Expanding to Sweden
Jarl Nylund
Introduction As the economic landscape of the European Union (EU) continues to evolve, foreign companies eyeing expansion into Sweden must be vigilant about potential recession risks in 2025. Understanding these risks is crucial for making informed decisions and ensuring a successful market entry. The EU’s economic health directly impacts investment opportunities, demand, and risk management… Read more
-
Understanding the challenge Sweden
Jarl Nylund
Entering the Swedish B2B market presents a unique set of challenges, especially for European companies aiming to expand their reach. One of the most significant hurdles is the language barrier. Overcoming this barrier is crucial for establishing a foothold in Sweden. A strategic approach to complex sales, coupled with an adapted value proposition, is essential… Read more